πClayton M. Christensen was a visionary economist who coined the theory of “Disruptive Innovation”. This theory describes how new technologies or business models can replace existing products or services.
Here are the key insights from this video:
π Disruptive innovations, which make products more affordable and accessible, are the primary drivers of growth and job creation.
π‘ Sustaining innovations, which improve existing products, are necessary to maintain competitiveness but do not create net growth or jobs.
π Efficiency innovations, while important for cost reduction, often lead to job elimination and must be balanced with disruptive innovations for long-term growth.
π Understanding the job to be done is essential for success and maintaining focus in a rapidly changing market.
π― Focusing on a single job to be done allows companies to excel in that area and avoid diluting their value proposition.
π The law of conservation of modularity highlights the importance of interdependent interfaces for profitability and the potential of modular interfaces for future innovation.
π Web banks and modular interfaces allow focused companies to offer specialized services and create new business models.
π₯ Watch the attached video and share your thoughts and ideas.